Secure Your Spot Today
on the Next Great
Enthusiast Driving Event
Sponsorship for the 2027 Pavement Pounder Events Season
A fresh spin on an American tradition — bringing car enthusiasts together for an unforgettable road trip adventure. From scenic backroads and iconic Americana stops to celebrating car culture with like-minded enthusiasts. It’s an event that captures the spirit of the open road and culminates at a gearhead destination.
Be part of the journey and connect with a passionate, engaged audience of automotive enthusiasts.
Sponsorship That Drives Results
At Pavement Pounder Events, we believe sponsorship should deliver more than just a logo placement. That’s why we’ve built sponsorship packages focused on meaningful marketing value — providing better ROI than traditional advertising targeting the performance aftermarket. You’ll gain brand-building impressions, qualified website traffic to drive conversions and detailed performance analytics so you can see the results for yourself.
Custom sponsorship packages are also available.
Get in early — contact us today to secure your spot and maximize your impact!
info@pavementpounderevents.com
Gold Sponsor
$5,000
Build brand awareness, generate qualified website traffic and connect with performance automotive enthusiasts through an integrated campaign extending before, during and after the event.
- Limited to eight Gold Sponsors to ensure meaningful exposure for every participating brand
- Sponsor logo featured on the Pavement Pounder Events website, event shirt, event guidebook and email campaigns
- Banner advertising on select pages of the Pavement Pounder Events website
- Minimum of six dedicated social media posts featuring your company, products or event involvement
- Sponsor tagged in additional event-related social media content when relevant
- Priority inclusion in event photos, videos and social media coverage
- Opportunity to provide a branded item, special offer or promotional material for participant welcome packages
- Opportunity to provide products for installation, demonstration or use during the event when appropriate
- Access to select event photos and video clips featuring your company or products, with permission to use the content in your marketing for one year
- Recognition in post-event recap content
- Product exclusivity, preventing a competing brand from participating as another event sponsor
- Quarterly updates on exposure
- Estimated 1 million impressions through the entire event marketing campaign
Presenting Sponsor
$10,000
EXCLUSIVE OPPORTUNITY
Become the brand most closely associated with the Pavement Pounder Events
road trip through prominent, season-long recognition and marketing exposure.
INCLUDES ALL GOLD SPONSOR BENEFITS +
- Exclusive opportunity limited to one Presenting Sponsor
- Event naming recognition as “Pavement Pounder Events [Event Name], Presented by [Sponsor]”
- Presenting Sponsor recognition in event announcements, press materials, email campaigns, advertising and promotional content
- Sponsor logo in the primary position on printed and digital event materials
- Sponsor logo on participant windshield banners
- Prominent logo placement on the Pavement Pounder Events website
- Presenting Sponsor recognition in the opening of official event videos
- Presenting Sponsor recognition in social media posts promoting the event
- Minimum of ten dedicated social media posts featuring the sponsor’s company, products or event involvement
- Priority product integration and storytelling opportunities throughout the event
- Opportunity for a company representative to address participants during an official event gathering
- Opportunity to display products or branded materials at designated event activities
- Presenting Sponsor recognition in the printed and digital event guidebook, including a full-page advertisement and inside front cover
- Priority access to select event photos and video clips, with permission to use the content in company marketing for one year
- Prominent recognition in post-event recap content
- Quarterly updates on exposure
- Estimated 2.5 million impressions through the entire event marketing campaign
Official Event Video Sponsor
$7,500Align your brand with the premier video content created from the Pavement Pounder Events road trip and reach automotive enthusiasts well beyond the event participants.
- Exclusive recognition as the Official Event Video Sponsor
- Sponsor logo and “Brought to You By” recognition in the video opening
- Production of a 30-second video ad featuring your company, products or event involvement*
- Sponsor ad incorporated into the official event video
- Sponsor mention and tag in social media posts promoting the video
- Sponsor recognition in the video description
- Minimum of three dedicated and boosted social media posts promoting the video
- Paid promotion guaranteeing at least 20,000 video views
- Permission to share the completed event video on your company’s social media channels and website
- Post-campaign report documenting views, reach and engagement
*Includes filming a limited amount of product in studio, interview on location and/or using existing sponsor assets, one round of revisions and final approval.
Welcome Dinner
Presenting Sponsor
$2,500
Welcome participants at the beginning of the journey and become one of the first brands associated with the event experience.
- Exclusive recognition as the Welcome Dinner Presenting Sponsor
- Sponsor logo and recognition on dinner signage
- Opportunity to display products, literature or promotional items at the dinner
- Opportunity for a company representative to welcome participants with brief remarks
- Sponsor recognition during event announcements
- Sponsor mention and tag in at least two social media posts surrounding the dinner
- Inclusion in a dinner recap post featuring event photos
- Sponsor recognition in the official event guidebook
- Opportunity to provide a branded gift or promotional item for each participant
Celebration Dinner
Presenting Sponsor
$2,500
Help participants celebrate the completion of the journey while aligning your brand with one of the event’s most memorable moments.
- Exclusive recognition as the Celebration Dinner Presenting Sponsor
- Sponsor logo and recognition on dinner signage
- Opportunity to display products, literature or promotional items at the dinner
- Opportunity for a company representative to address participants
- Sponsor recognition during the evening’s closing remarks and presentations
- Sponsor mention and tag in at least two social media posts surrounding the dinner
- Inclusion in a celebration dinner recap post featuring event photos
- Sponsor recognition in the official event guidebook
- Opportunity to present an award, prize or participant recognition
Official Event Guidebook Sponsor
$1,500
Put your brand in the hands of every participant and maintain visibility before, during and after the road trip.
- Exclusive recognition as the Official Event Guidebook Sponsor
- Sponsor logo and “Brought to You By” recognition in the guidebook
- Full-page sponsor advertisement in the guidebook on inside back cover
- Sponsor message or welcome included near the front of the guidebook
- Sponsor mention and tag in social media posts introducing and promoting the guidebook
- Sponsor branding retained in the digital guidebook available on the Pavement Pounder Events website after the event
- Sponsor recognition when the guidebook is distributed to participants
- Opportunity to provide a special offer, QR code or promotional message for participants